The Impact On Big Beauty During COVID-19

The Impact On Big Beauty During COVID-19

May 17, 2020

The beauty industry has jumped to command, leaning toward progressive trends that can now serve the wellbeing of an awaiting population. Engaging in active awareness, education and science and innovation, we will see companies large and small steering into safe waters where we can all find calm in our world again. 

Read More

Q2 Trends for 2020 - Up and Rising During Isolation

Q2 Trends for 2020 - Up and Rising During Isolation

May 08, 2020

It's no secret that trends are born closer to culture and find their way into mainstream markets years later via the influence of indie brands and personalities. Cosmetic trends reach far and wide with the growing demands for diversity of ethnicity, gender and technology. Trends in innovation find pathways to several different markets such as medical and consumer products, hair care, personal care and social media. What are you trending on these days?

Read More

Trending Adaptogenic Ingredients Today & How to Choose the Right Product

Trending Adaptogenic Ingredients Today & How to Choose the Right Product

April 29, 2020

When shopping in the online beauty isles, the array of products and ingredients can sometimes become overwhelming. Generally, keeping the personal care regimen simple and targeted for you and your lifestyle is an ideal focus. You may have seen the ingredient term "adaptogen" move it's way into the beauty pages. Skin balancing and energizing, you will find that skin care gems with adaptogens can help brighten and detoxify dull skin with the right product that works for you and your needs. Old school medicine in new wave innovations for the skin will peak the beauty geek in all of us.

Read More


The Future of Clean Beauty

The Future of Clean Beauty

April 28, 2020

The natural and green living movement must make a necessary shift to prioritize safety, sustainability and efficacy - not just all-natural claims.

How clean beauty serves us now can be measured in future terms.  Clean beauty should make us feel good about using it now and how it affects our environment in the future. The goal of minimal ingredients used in the making of products is achieved with a blend of natural and synthetic ingredients that use less resources and have less enviro-impact when making them. This is now a platinum standard in the cosmetic industry.

Read More

Let's Consider Our Microbiome - Message from the Founder

Let's Consider Our Microbiome - Message from the Founder

March 18, 2020

Its a good time to talk about our body's Microbiomes and our ability to fight bacteria with our own biological defense system. The skin is also in interface of thousands of good and bad bacteria (only about a hundred) that act as defence mechanisms and have antimicrobial properties. How about that - sit back and fight diease with your skin. We do it everyday!

Read More

Adaptogens - New Wave Comeback

Adaptogens - New Wave Comeback

June 05, 2019

Skin products with adaptogens take us to a new level of skin stress control available for all ages and skin types. Sensitive, prematurely aging and acne prone skin can benefit from ingredients that have adaptogenic effects such as some common types such as aloe vera, rhodiola, and korean ginseng.

 

Read More